Press Release Information

What is a press release?
How should one format a press release?
What are the three press release types?
What's the best method of distributing a press release?
Why should I choose engine-ius Press Release Services, Inc?
What are the pricing models for engine-ius’ press release services?

Press Release Optimization & Distribution

Having your press release optimized for the search engines and submitting it to our network of media and journalist contacts will be the best marketing tactic you can employ this year to get more targeted visitors to your Web site. Press releases are not new in the Internet marketing industry, but fully optimized news releases are now making marketers take another look at this traditional method of traffic generation.

Imagine having ten to one hundred thousand people read your news release and possibly follow through to your Web site. Besides the brand recognition your company will be gaining, there are also many SEO benefits to utilizing press release optimization and distribution strategies.

Optimized Press Release Distribution Benefits

Increased Link Popularity: Your links will come from theme-based industry hubs with great content. Unlike reciprocal link requests that have been de-valued by Google, high-quality one-way links provide your Web site with credibility and an increase in traffic—this is due to news sites carrying more content and are considered “trusted” Web sites.

Added Content to Your Site: Search engines like Yahoo and MSN base their keyword rankings on how much relevant industry content you have on your site. Distributing your news will have a viral effect by creating content that spans over the entire Internet. This ultimately will give your Web site better brand recognition and improved keyword rankings among the search engines that use content as a means of ranking relevancy.

Enhanced Marketing Efforts: engine-ius’ press release services, involve:

Creating a customized press release for your company.
Conducting keyword research based on your products or services.
Optimizing your news release for full Internet exposure.
Syndicating a press release on various newswires.
E-mailing your story to journalist at national and state-level newspapers.
Achieving better keyword rankings in the major search engines.

Get the Press Release Optimization & Distribution Process Started Today!

Don’t hesitate--Start making industry headway and building your company's brand recognition by utilizing engine-ius’ press release optimization and distribution marketing services. We look forward to spreading the word about your company, and we are fully committed to aiding in your Internet marketing endeavors!